AI & Analytics
January 31, 2019
AI-Driven Personalisation for Chatbots
Do you know what the ‘problem of generic flow’ is? It’s a solution that serves a generalised objective. It’s the average of group behaviour. It’s guesswork. And, more often than not, it is theoretically perfect but practically lacking. When the shoe doesn’t fit, that guesswork leaves you a customer short.…
AI & Analytics
December 12, 2018
Here’s Why Human-Centered AI, and Not Just Plain Old AI, Should Matter
Have you read ‘The UX of AI’ by Josh Lovejoy? The Staff Interaction Designer at Google talks about a lot of things in this rather interesting, certainly intimidating article of his. But, what stands out from all his dialogues, what I like best, is this one. ‘As long as your…
AI & Analytics
August 14, 2018
How AI can personalize learning
Education, as we see, is about transmitting knowledge of ‘what happened and how’ to solve problems of the future by applying the old logic and doctrines to the present situation. So the responsibility of the educator is to transmit this past information. Educational institutions also group students according to their…
AI & Analytics
August 8, 2018
3 challenges in retail and how AI can help
You wait 3 minutes in a retail store for a sales person to help you and immediately pull out your smart phone to check online for products you like. You find that the online price is much lower than the in-store price and say thanks to the retail store to…
AI & Analytics
July 17, 2018
5 things to remember before building booking chatbots
AI evolution is in full swing across businesses and chatbots are making waves. Hubspot statistics peg that 57% of the consumers are interested in chatbots for their instantaneity. The opportunities provided by chatbots go beyond answering customer enquiries. They are used to collect information, help in shopping, booking and reduce…
AI & Analytics
July 11, 2018
5 ways to get chatbots help you in ecommerce
AI applications are developing by leaps and bounds globally. Every day every industry is coming up with a novel of delivering great customer experience with AI. It is no different in online shopping irrespective of the industry. Brands today use chatbots to instantly communicate with their customers and resolve issues…
AI & Analytics
July 4, 2018
AI Can Augment Customers’ Reality
AI-generated customer experience that surpasses your wildest dreams? Is that even possible? Digitalization set up new goals for brands and businesses. Now, MarketingGeeks show that a highly automated customer experience that saves time and money is not only a distinct possibility but a trend that is bound to become the standard…
AI & Analytics
June 28, 2018
24 Most Effective Free SEO Tools for Dominant Search Engines
With the current unforgiving online competition, Search Engine Optimization is crucial to enable you to remain afloat. SEO can be expensive for the majority of small and medium businesses. If you are working on a tight budget, these simple to use SEO tools will uplift your rankings to heights you…
AI & Analytics
May 10, 2018