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Tackling the Risks in a Start-Up Environment

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Starting a business can be an exciting venture. The startup economy is rich with opportunity and innovation. However, it is also burdened with high – stake risks. Jumping into the deep end of the startup pool is a lot less frightening when you understand and calculate the risks. The path-dependent… Read More
You are an entrepreneur who is striving for success as well as a legacy which will be remembered. It's time to start taking on category design as a key part of your plan. Times have changed, all markets are immediately global, and the entry cost is lower than ever. Customers… Read More

The importance of business communication

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Many companies, whether large, medium or small, may in some cases find themselves in complicated situations when the balance sheet is not adequate. This may be due to many cases, either external or internal to the company, such as mismanagement in decision making or even lack of communication between customers… Read More

Venture Capital – How to Beat the Odds

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Venture Capital is a form of funding for a new or growing company. It is usually given from a venture capital business that specializes in constructing high-risk financial portfolios. The venture capital business funds the startup company in return for an ownership stake or equity. Venture capital firms usually only… Read More
Have you ever tried talking with a chatbot? Did it get stuck midway? Was the bot unable to answer your questions? Couldn’t carry the conversation anymore? Was spewing out unreasonable or unrelated responses? Well, you aren’t the only one! Everyone discusses the future of chatbots. The tech has been lifted… Read More

AI-Driven Personalisation for Chatbots

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Do you know what the ‘problem of generic flow’ is? It’s a solution that serves a generalised objective. It’s the average of group behaviour. It’s guesswork. And, more often than not, it is theoretically perfect but practically lacking. When the shoe doesn’t fit, that guesswork leaves you a customer short.… Read More
There is a bold, glowing line between building a simple chatbot versus a successful one. Chatbots, as Stefan Kojouharov, Founder, Chatbots Life, puts it, are a throwback to the times when business problems were solved via conversation. Even today, marketing remains a matter of perception. If you can get to… Read More
2018 was the year of the Internet of Things, in the sense that it played a centrally significant role in the tech community as it grew itself. Be it the predictions for 2019 digital trends or innovators like Elon Musk talking about the future, IOT found a spot everywhere. But,… Read More
You can create a web app. And, you will no longer need to secure and manage a server. Seems like a dream come true for a front-end developer? Well, hold your horses! A genuinely serverless reality is far away. But, with the advent of serverless computing assistance like AWS Lambda,… Read More
Vijith Sivadasan

An enterprising visionary and a serial entrepreneur, Vijith is driven by instinct in his pursuit for creative excellence. Passionate about transformational marketing strategies, he enunciates the critical need of analytic skills to maximize business potential. To know more on how he can add value to your business, drop him a line at

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