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Digital Experience
July 12, 2014

Applications That Truly Leverage The Power Of iOS8

Touted to be one of the biggest overhauls to the iOS operating system since its launch, iOS8 comes with unique changes that may not be immediately noticeable right after an update. The most radical upgrades such as extensions, third-party keywords and other features are included to provide better flexibility and…

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Digital Experience
June 28, 2014

Cool Windows 10 Features You Don’t Know About

Microsoft recently unveiled its newest version of the Windows operating system. While the announcement also spoke about a bunch of new features, a number of others were left out. Here are a few amazing feature aspects of the latest OS that are expected to be of value to its users…

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Digital Experience
March 18, 2014

What Is A Hashtag And What Does It Mean For A Brand?

If you’re a social media rookie, hashtags may seem confusing and unnecessary. However, for social media campaigners it is an integral way to communicate online, come up in search results, and it can be a lot of fun too. What is a #Hashtag ? # A hashtag sign are those…

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Digital Experience
February 15, 2014

5 Scientifically Proven Ways That Gets You More Retweets

We all know the chirpy ‘Tweets’ – the 140-character text messages that is currently being used in a big way for all sorts of news reporting, advertising, celebrity propagation, product promotion and even business engagement.   Those who work in social media truly understand the significance of each of these…

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Digital Experience
December 8, 2013

How To Maximize Your Company’s Influence On LinkedIn

Owning a company page on LinkedIn has come of age. Not only are businesses using it to reach out to potential partners and employees, but also, use it to share relevant information and marketing material. With the latest publishing tools, not everyone can find a voice on LinkedIn. Today, this…

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Digital Experience
October 20, 2013

4 Appalling Web Browsers You Might Never Use

While most of the world has gotten cozy with browsers such as Firefox, Mozilla, Safari, Chrome, and the reigning Internet Explorer – you’d be rather surprised that there also exists a breed of obscure web browsers that will guarantee some hair raising experiences. Here’s a lowdown on some of the…

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Digital Experience
October 10, 2013

7 Steps For Measuring ROI On Social Media

When businesses want to take a flight on wheels ontight marketing budgets, with a vision of high ROI, then what works best for them is a right strategy with carefully planned steps.   This blog ensures you a high ROI on social media strategy by guiding you on how to…

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Digital Experience Google Plus
September 5, 2013

5 Top Tools To Get More Out Of Google Plus

In spite of the initial apprehensions among digital theorists, Google+ is here to stay. If used the right way, it is a great platform to leverage brand success, and to create a rather engaged following. Research suggests that users also find its environment rather refreshing as compared to say, Facebook…

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Digital Experience Credit Card
February 10, 2013

Using Credit Card Behavior For Targeted Advertising

A few years ago, MasterCard floated the idea of web based ad targeting by using an individual’s credit card purchase history as the source of marketing communication customization. However, the company later chose to shelve the idea citing regulatory issues that dictate how financial service providers are permitted to handle…

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